Vampires are Entertaining AND Good for the Economy
August 25, 2010 by admin
Filed under Miscellaneous Vamps
Twilight, True Blood, Vampire Diaries, Blue Bloods… the vampire craze has swept the country and the world. The vampire genre has never been more successful. Dracula would be proud. There are hugely successful vampire movies, TV and cable shows, and book series. Not to mention all the merchandise that comes with these… music soundtracks, clothing, jewelry, board games, and video games just to name a few. The Hollywood Reporter just released an article where they claim that Vampires have brought $7 billion to the Hollywood economy in just the past couple years.
The article also gives us some interesting stats:
The three “Twilight” films, released in 2008, 2009 and 2010, have a $1.76 billion cume at the global boxoffice.
“New Moon,” ”Underworld: Rise of the Lycans” and ”Cirque du Freak: The Vampire’s Assistant“ totaling $356.7 million domestic in 2009, that amounted to 3.4% of the industry’s $10.6 billion U.S. haul that year.
“True Blood” is harder to quantify because some of its value is in brand-building and bringing more subscribers to the premium cable service. Even so, estimates from two outside sources suggest that if the shows last five years on their respective outlets, domestic and foreign licensing arrangements could generate $100 million-$125 million from “Vampire Diaries” and $50 million-$75 million from “True Blood.”
More interesting is the fact that this new trend is not even close to slowing down… in fact it may just be ramping up.
